Recent Stories

An illustration/engraving of pulmonary vessels in a lung.

Grant supports innovative teaching methods across different disciplines

June 15, 2023, Téa Smith

The Center for Teaching Excellence’s Innovative Pedagogy Grant supports innovative teaching methods across different disciplines. The goal is to invest in the improvement of courses taught by faculty members who provide students with exemplary, highly engaging learning experiences, offered in an online, blended or traditional format.

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COVID gave QR codes new life

June 14, 2023, Page Ivey

After the COVID-19 pandemic shut down the hospitality and tourism industries in March 2020, businesses, particularly restaurants, encouraged customers to return, in part, by offering contactless menus. One key piece of that was the QR code — a technology created by a subsidiary of Toyota as a means of tracking its manufacturing processes.

A photo of a border collie with its tongue out, panting.

Research looks at pet-based marketing strategies

May 25, 2023, Megan Sexton

Darla Moore School of Business marketing associate professor Xiaojing Yang along with researchers from the University of Massachusetts Lowell and Hong Kong Polytechnic University, examined the effects of pet exposure on consumers’ subsequent judgments and decisions, even in ads that are not focused on pet products. 

A photo of a female athlete with a male athlete in the background.

Study explores the gendered dynamics of inspirational labor in sport

May 24, 2023, Téa Smith

Tarlan Chahardovali, an assistant professor in the University of South Carolina’s Department of Sport and Entertainment Management, and Christopher McLeod, an assistant professor at the University of Florida, have developed the concept of inspirational labor as part of a study exploring the extra work that professional female athletes do for the future of their sports.

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Saskia Coenen Snyder explores the role of Jews in the late 19th century diamond trade.

May 22, 2023, Q&A by Craig Brandhorst

In “A Brilliant Commodity” (Oxford University Press), USC history and Jewish studies professor Saskia Coenen Snyder explores the diamond trade of the late 19th century and the critical role played by Jews at every level of an emerging international commodity market.